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Iron Maiden’s Trooper Beer was officially launched last night at a special event at Robinsons Brewery in Cheshire, with esteemed brewing trade representatives from around the globe in attendance.

Check out some pics from the event over on the official Iron Maiden website, and stay glued to for more updates on when and where you can expect to lay your grubby mitts on a pint or two of the stuff.

Over a quarter of a million pints have been pre-sold in the UK so far, with over 100 countries set to stock the ale.

“I’m a lifelong fan of traditional English ale; I thought I’d died and gone to heaven when we were asked to create our own beer,” says Bruce Dickinson, who took a hands (and, we suspect, taste)-on approach to the creation of the drink. “I have to say that I was very nervous: Robinsons are the only people I have had to audition for in 30 years. Their magic has been to create the alchemical wedding of flavour and texture that is Trooper. I love it.”